About - Wafa Group

About Us

To be a global leader in diversified industries, delivering innovative solutions in export and import, food supply chain, construction, automobiles, and logistics.

To build a more connected world by providing high-quality products and services across multiple sectors, ensuring excellence, integrity, and customer satisfaction in everything we do.

We are committed to quality, innovation, customer focus, and sustainability, ensuring the best products and services while upholding honesty and integrity to build trust, accountability, and lasting relationships.

OPERATIONAL & STRATEGIC STRENGTHS

WAFA Group brings robust operational and strategic capabilities across key business functions:
• Leadership: A highly experienced team specializing in operations, franchising, and business development.
• Financial Stability: A strong financial foundation to support expansion and franchise acquisitions.
To strengthen our F&B franchise operations, the Group will hire:
1: Franchise Operations Managers
2: F&B Production Experts
3: Marketing & Development Specialists
4: Outlet Managers
5: HR Managers
6: Finance & Accounting Experts
• Sales & Business Development: Proven expertise in market penetration and revenue growth strategies.
• Marketing & Brand Management: A combination of in-house expertise and external collaborations to drive brand awareness and customer engagement.
• Procurement & Supply Chain: Optimized sourcing strategies to ensure cost efficiency and quality control.
• Technology & IT Infrastructure: Cutting-edge digital solutions for seamless operations and data-driven decision-making.
• Operational Excellence: Well-structured systems designed for efficiency, scalability, and sustainable growth.

CURRENT BUSINESS CAPABILITIES

How much cash do we have available for business setup? Over USD $5 Million
What is the mix of equity versus debt for expansion funding? We plan to fund this expansion using internal cash flow generated from our existing businesses, ensuring a debt-free and equity-free approach to financing the project.
What are our sources of funding? We have strong financial stability, supported by a solid balance sheet and access to capital through equity and financing options.
Accessibility to Real Estate and Retail Locations At WAFA Group, we have deep expertise in the real estate market within our target areas, focusing on high-traffic locations and prime commercial zones. With strong local market knowledge and established relationships with brokers and property owners, we can identify and secure high-quality real estate that aligns with the needs of our F&B brands.

F&B PROPOSITION

• Why Diversify into F&B?

Diversifying into the food and beverage sector aligns with our strategic growth plan, allowing us to expand our market reach, address evolving consumer demands, and capitalize on the increasing global need for sustainable and efficient food supply chains. The F&B industry enhances our operations, creating synergies in logistics, supply chain, and customer service.

• Why Acquire an F&B Franchise?

Acquiring an established F&B franchise enables us to leverage a proven business model, strong brand recognition, and operational support, reducing the risks and complexities of building a brand from the ground up. This approach allows for a faster market entry, a scalable business structure, and a quicker return on investment. To ensure a successful launch, we plan to employ a team of experienced food service professionals to support market entry and operations.

• Strategic Development Commitment

Upon acquiring an F&B franchise, we aim to establish a strong presence in key high-traffic areas. We will launch flagship locations first, then gradually expand by opening additional franchise units. Our focus will be on operational excellence, brand recognition, and strategic partnerships to drive long-term growth.

• Commitment to Building an Experienced Team

We will assemble a skilled team of food service professionals to ensure smooth operations, quality control, and brand excellence, driving successful market entry and long-term growth.

COMMITMENT TO FRANCHISE BUSINESS SUCCESS

● Location Selection: We secure prime real estate in high-traffic areas using market research and customer insights to maximize visibility and profitability.
● Operational Setup: We streamline the supply chain, hire and train skilled staff, and implement efficient processes to ensure smooth operations and excellent service.
● Brand Integration: While maintaining brand identity, we adapt to local market preferences through menu customization, localized marketing, and strategic partnerships.
● Marketing Strategy: Our data-driven campaigns leverage digital marketing, social media, influencer collaborations, and traditional advertising to drive brand awareness and customer engagement.
● Continuous Monitoring: We track performance, refine strategies, and adapt to market trends to ensure efficiency, profitability, and sustainable growth.

TARGET SEGMENTS & COUNTRIES FOR DEVELOPMENT

We are looking for Master franchise, Sub-franchise, Area Development or Multi - Unit franchise opportunities for the following segments:
• Pizza
• Burger
• Chicken
• Coffee & Beverages:
Target Countries are as follows:
• Turkey
• GCC: UAE